Dino Ianniello - Branding + Strategy + Design + Interactive image
Biography
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Objective

To obtain a position as a senior-level Creative Director (or VP of Creative) of an agency, corporation, or firm that enables me to utilize my 14+ years strategic, creative and business acumen, driving value for today’s major brands through rich experience design.

Work Experience

April 2002 – Present
Executive Creative Director / Founding Principal
ThincFactory – Atlanta, Georgia


Founded integrated brand development, design, and interactive firm in 2002. Experienced consistent growth between 120%–200% over two recessionary periods in 2001 and 2007. Responsible for lead generation, new business development, sales and account management. Also responsible for all strategic creative direction, personnel and partner management, mentoring and recruitment. Created, designed, developed all forms of marketing communications, interactive media, motion graphics, and video. Includes brand identity, collateral, annual reports, websites, direct mail, advertising, sales materials, tradeshow graphics, packaging, promotions, CD-ROMs, video and audio. Responsible for bringing on client relationships with InterContinental Hotels Group (NYSE: IHG), LexisNexis/Reed Elsevier (NYSE: RUK), CKE Restaurants (NYSE: CKR) and Amgen (NASDAQ: AMGN), Georgia-Pacific, TRX and others. Awards include the American Institute of Graphic Arts (SEED) Awards.

January 2000 – April 2002
Design Director, Interactive
Abovo Group – Atlanta, Georgia

Design Director for multidisciplinary marketing agency, leading design efforts for it’s interactive media division. Instrumental in setting design standards, best practices, and documentation procedures for interactive deliverables. Largely responsible for communicating design strategies, methodologies, and technical requirements to clients regarding their strategic business objectives. Collaborated in a team-based environment of designers, content developers, programmers, account managers, and executives consistently on all projects. Delivered client presentations on all creative. Directed, designed, and developed websites, CD-ROMs, banner ads, e-marketing, product and educational demos, icons, kiosks, and user interfaces for clients including Internet Security Systems, CheckFree, CES International, Serologicals, Revenue Technologies, CareScience, InfoMentis and Mapics. Instrumental in new hire integration and the HR process. Responsible for directing a team of up to 5 designers and 3 programmer/developers, delegating workflow, forecasting, estimating, and budgeting. Awards included 3 Forbes Best of the Web Awards and 3 Web Marketing Association Awards for Standard of Excellence.

June 1998 – January 2000
Art Director
Realm Communications – Atlanta, Georgia

Art Director for an Atlanta-based design firm of 25. Managed and designed various types of projects including identity and brand campaigns, collateral, annual reports, publications/magazines, packaging, direct mail, websites, and interactive media. Developed and wrote strategic creative briefs, proposals, and directives. Responsibilities included management and direction of design teams, client management, art direction of photo shoots and audio recording, estimates, billing, and vendor coordination. Clients included UPS, BellSouth (now AT&T, MCI Worldcom, Bass Hotels & Resorts (now InterContinental Hotels Group), CheckFree, Team Best Baseball Cards, and Hewlett Packard.

May 1997 – June 1998
Senior Designer
Ernst & Young LLP – New York, New York

Senior Designer for large professional services firm holding positions in New York City and Atlanta based offices. Co-authored standards for and participated on a pilot team to implement best practices nationally for Ernst & Young design offices. Designed and developed identity, collateral, packaging, kiosks, websites, presentations, and meeting/events exhibits in support of clients such as Coca-Cola, Avon, General Electric, Time Warner, NationsBank (now Bank of America), Morgan Stanley, IBM, and Intel. Responsibilities included client management, authoring of estimates and proposals, vendor coordination, photo shoots, and art direction/management of junior designers.

December 1995 – May 1997
Designer
The Impact Group – New York, New York

Graphic Designer for medical communications agency in New York City. Designed websites, identity, collateral, tradeshow and symposia support, publications, slide kits, exhibits, signage and ads for Pfizer, Roche, Novartis, Sonus, Wyeth Ayerst, Glaxo Wellcome, and Schering. Designed and developed, “The Pfizer Journal”, Diabetes Dialogues On-Line, Protect Monograph On-Line, and CHF Monograph On-Line. Responsibilities included managing of all vendors, studio billing, freelance staff and photo shoots. One of the early adopters of HTML code development and design before any software-based WYSIWYG editors were released.

Education

September, 1991 – December, 1995
Western Connecticut State University
Bachelor of Arts in Design
Minor in Marketing
Overall GPA: 3.0 Deans List

Enrolling Fall 2010 - University of Georgia : Terry College of Business
(Executive MBA Program)

Affiliations

12/1995 - Present ::: (AIGA) American Institute of Graphic Arts ::: Member
7/2005 - 7/2007 ::: (AIGA) American Institute of Graphic Arts ::: Board of Directors
7/2005 - Present ::: (AMA) American Marketing Association ::: Member
7/2005 - Present ::: (IABC) International Assoc. of Business Communicators ::: Member

Skills

Print & Layout
QuarkXpress 8
Adobe InDesign CS4
Adobe Illustrator CS4
Adobe Photoshop CS4
Adobe Acrobat Pro Extended

Web & Interactive
Adobe ImageReady CS4
Adobe Dreamweaver CS4
Adobe Flash CS4
Adobe Contribute 4
BBEdit / TextMate / CODA
Transmit / WSFTP
HTML / XHTML / DHTML / XML / CSS
AJAX / LAMPSTACK
Ruby on Rails / Drupal
JavaScript
ActionScript 2
PHP / MySQL

Motion, Video & Sound
Adobe After Effects
Adobe Premiere
Final Cut Studio
Logic Pro Studio
Motion
Cleaner
Flash Video / QuickTime / Windows Media

Business & Management
Microsoft Office (Word, Powerpoint, Excel, Outlook)
Microsoft Project
Microsoft Visio / Concept Draw Pro
Microsoft Live Meeting / Adobe Connect

Languages

English Native
Spanish Conversational - Advanced
Italian Conversational - Beginner

Awards

2005 AIGA SEED Awards - Merit
Forbes.com B2B Best of the Web Award - July 2000 Issue
HSupply.com - Hospitality and Travel Category
FacilityPro.com - Maintenance & Operations Category
Foodbuy.com - Restaurant and Foodservice Category
2000 Web Marketing Association - WebAwards
Loyalistics.com - Standard of Excellence Category
InvoiceLink.com - Standard of Excellence Category
FacilityPro.com - Standard of Excellence Category

Hobbies & Talents

Musician : Drums & Percussion, Guitar, Piano, Bass
Languages : Spanish & Italian
Photography : Film and Digital
Cooking, Food & Wine
Writing
Fine Art : Painting and Mixed Media
Skiing & Snowboarding
Hiking, Jogging, Camping, Mountain Biking
Movies & Cinema

 

 

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